Unity Works

Driving socially-aware & culturally relevant people-led communications to help organisations build a better world

Most businesses need to - in some way - talk about diversity and inclusion. Whether you’re running creative campaigns to reach diverse and evolving audiences, engaging an inclusive workforce, or navigating the UK’s regulatory environment and corporate communications landscape, it’s critical you get it right.

Unity Works, our DE&I communications proposition led by an expert, integrated, and diverse team, can help identify and execute a marketing and communications approach with inclusion at its core.

Creative campaigns

Audiences are getting more diverse, and more savvy about the campaigns that reach them. We’ll help you build authentic, resilient, inclusive campaigns that include:

Inclusive research development + audience research implementation
Development of inclusive copy
Accessible website builds
Brand & executive thought leadership
Narrowcasting media strategies

Check out Women & Money with Fidelity

Corporate communications

Whether abiding by regulatory requirements or looking to enhance your corporate brand, we will ensure consistency and authenticity of narrative and offer expertise to help with:

Gender, ethnicity, and disability pay gap reporting and communications
Award entries (e.g. employee DE&I networks, women in industry)
Employer brand activities - including communication strategies for senior diverse hires

How we walk the walk

Internal engagement

To create an inclusive culture and drive productivity and morale, internal communications and employee engagement need to be authentic to both brand voice and workforce. We’ll help navigate these challenges to create broader, deeper connections within a team.

Internal communications campaigns
Employee network engagement
Employee surveys

How we do it

Our Unity Works methodology includes a proprietary DE&I materiality assessment, which operates as a collaborative risk register to ensure a business is ready to communicate in this space.

Our trained team is ready to support with any DE&I communications challenge, offering your business our authenticity, expertise, and diverse representation

Our thoughts on marketing inclusion

To find out more, contact unityworks@teamspirit.co.uk